butterfly effectWhen I look back over the last two years of my life (documented on this blog for better or worse) I can’t help but seeing the ridiculously purposeful randomness of each step.

I can look at a friendship, connection or business partnership that I’m currently in the midst of and trace it back through 10, 100, 1000 actions taken over the last few years. Each action exponentially effects the actions and outcomes in the future.


This butterfly effect is caused by three factors:

  1. Constant action
  2. Relentless persistence towards a worthy goal
  3. Constant connecting

Constant action

The difference between the last 2 years of my life and all the years before can be boiled down to one thing: action. Since the most pivotal trip of my life (going to Italy for a month to visit my bestie spring of 09′) I have taken bold action in an escalating fashion that has brought me far closer to my goal of becoming self made than a normal trajectory would have.

Constant action though is not necessarily fun, it often goes against one’s better judgment and 9 times out of 10 it ends in failure. But as good ole’ Winnie said:

I never worry about action, but only inaction. – Winston Churchill

Action is what will take you to points in your life where something pivotal is bound to happen.

I recently realized that I am a hell of a lot closer to bringing on board a CTO for Zirtual than I first thought.

I realized this because a complete stranger – who read a post of mine submitted to hackernews where I was painted in a less than flattering light – reached out to me and wanted to help, just because. He explained to me my issues in hiring a CTO and what I really should be looking for – then, as if magically, I found that person sitting right under my nose.

This post was submitted to HN because I had posted it on my blog – because I had met a guy a few months ago at a party who told me the importance of me having a technical team out here in the US. I had met this guy when he paid for a car to take me home from a party I had gotten my macbook stolen at – I was nearly in tears and he felt bad for me.

I was at that party – and got my $2000 macbook stolen at a time when things were already stretched thin – because of the guy who threw it who was introduced to me by a lady who was introduced to me by Adeo (who runs the Founder Institute – the reason I came out to San Francisco in the first place).

I could go on.

Needless to say there are a million different variables that will come out of the one action – me moving to San Francisco, and thousands that will come out of the multiple other actions:

  • not fretting about my stolen laptop, following up with the guy who sent me home in a car & having lunch with him
  • seizing the opportunity to meet every person I can, no matter how I feel/look/etc
  • keeping in touch with people after meeting them
  • opening myself up for ridicule by jumping into something before I’m 100% ready or prepared

What’s the moral?

Act. Constantly. Do not stop moving until you have hit your goal – it’s the only thing that will propel you forward. Never forget Newton’s first law on inertia:

an object in motion tends to stay in motion

Relentless persistence towards a worthy goal

Man is a goal seeking animal. His life only has meaning if he is reaching out and striving for his goals.  -Aristotle

I guess this should have been first. The reason you constantly act is because you are propelled towards a worthy goal. It doesn’t have to be worthy in another’s mind, or worthy to the world – just to you – that is essential.

I have set in my mind and documented my goal with Zirtual countless times in this blog and elsewhere. In my mind – true or not – failure is not an option.

As Paul Graham says in his brilliant post that you all should read called relentless resourceful persistence is the complete opposite of haplessness. One leads to success, one leads to failure – they are the biggest pointers to people who will succeed regardless of all other things stacked for or against them.

Another quote that I have stuck on my wall at work and that I look to whenever I’m feeling low is this epic bad boy:

Nothing in the world can take the place of Persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost a proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent. The slogan ‘Press On’ has solved and always will solve the problems of the human race. – Calvin Coolidge

Constant connecting

Never pass up the opportunity to meet someone. No matter what your position in life is, or theirs… 9 times out of 10 you’ll gain something from the experience, especially if you’re looking.

People who are dating seem to understand this philosophy – though they only apply it to a very small area of their life. As entrepreneurs and people pursuing their purpose in life we need to make this a mantra and never miss an opportunity to make a human connection.

Besides action & persistence, connecting with other people is the one key thing that has made a huge difference in my life and business. 3 years ago I was more of a wallflower. I would never go out alone, I mostly stuck to my boyfriend’s friends and my close circle – now I’m the complete opposite.

I go out alone all the time. I love it. I always end up with 7 new friends from one night of going to a mixer by myself. I talk to everyone, especially people who look out of place – this is a great way to meet the most interesting people and it’s a sincere way of connecting.

Meeting people, listening, truly caring about what they have to say, not taking b.s. from anyone or kissing butt – will get you so, so far.

You never know when your future soul mate is going to walk through that door and you never know when the person who will introduce you to the person who will take your business to the next level will brush by you at a busy bar.

You can have anything you want–if you want it badly enough. You can be anything you want to be, do anything you set out to accomplish if you hold to that desire with singleness of purpose. -William Adams

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  • http://twitter.com/financialsamura Financial Samurai

    I agree in this thing call action and inertia.  Nothing is going to happen with no action, so we gotta just keep on going!

    Good thing everything is a business expense when you’re running your own company!

  • http://www.alexbarthe.com/blog Alex Barthe

    Another great post. I’ve been following your blog for over a year, though I don’t know why I never said anything in the comment section. Maybe I was being the wallflower!

    Well anyway, I’ve noticed that your posts have gone from “Here’s 5 ways to get new customers…” to really focusing on helping us – your readers – engage in personal development more. It’s a brilliant mix because you’re doing an awesome job of helping us change our perspective  in a way that will…how can I say it…enable us to not only do more effectively but BE more. Does that make any sense?

    And it’s rare for me to come across someone in my age group with wisdom as yours.  Because let’s face it, most people in their 20′s and 30′s are focused on “What can you do for me?” as opposed to “How can I better serve you?”

    Thankfully the second group is made up of mostly on-purpose entrepreneurs who are making a difference in the world, not to mention a profit. :)

    Looking forward to the next post…

  • http://www.megabizflakes.com Samuel

    Action!!! not just an ordinary word! Believe in yourself and keep going. I guess speaking out your mind has helped you reach a stage where you will surely get a CTO. or have you gotten one already?

    I’m in the process of finding a CTO. for my startup (www.swipdosh.com) The ones have been meeting aint worth it!! It sucks though but I just have to keep moving. To be candid, startups are insane! :) But nothing beats persistency anddetermination. Thanks so much for sharing. Have fun :)

  • http://LouisvilleGalsRealEstateBlog.com sharon Vornholt

    Maren -  You continue to amaze all of us that regularly read your blog.  I think that all successful entrepreneurs have learned that you must continually step out of your comfort zone. If you aren’t doing that, most likely you are not growing. Being scared is part of the process.

  • http://www.alexbarthe.com/blog Alex Barthe

    Samuel,

    Where are you looking for your CTO? In my experience, the best ways to get quality employees is through networking events, friends, and random events.  Heck, I got one of my best jobs when I traded business cards with someone I met at a telecom conference @ MIT.  I was already employed someplace else and not looking for a new job. Hmm…that’s the butterfly effect :)

    I’m sure you’re going through a lot of candidates, just to find someone who “feels right” and makes sense on paper. But if you keep going at it, you’ll find someone. Just trust your gut and don’t give up. 

  • http://www.VirtualZeta.com Maren Kate

    :) Thanks Sharon

  • http://www.VirtualZeta.com Maren Kate

    Actually that’s how I found mine – right under my very nose – someone I’ve known for a while :) Sometimes it’s just a matter of thinking outside of the box when it comes to what your business needs & who can fill that need.

  • http://LouisvilleGalsRealEstateBlog.com sharon Vornholt

    You are very welcome. I will be contacting you after my vacation to get some more info on Zirtual.

  • http://www.zigzagprinciple.com Rich Christiansen

    Relationship Capital is what I call it.  Through unassigned action on my part (I tidied up the office the night before an investor presentation) and was rewarded by being taken under the wing of a vice president in a small technology company I was working for 20+ years ago.  This vice president was an entrepreneur at heart, he left the company and is now a billionaire.  All these years later, I have had the privilege of asking him to support me in my latest venture, “The Zig Zag Principle.”  He agreed to recommend me to his large network and I agreed to sit on the board of a couple of his current companies.

    So I agree with you: 
    Constant action (moving toward the next zig), relentless persistence towards a worthy goal (Though I call it The Zig Zag Principle: The Road to Success is Never a Straight Line), and constant connecting (Relationship Capital) are extremely important in business and life.

  • http://www.coffeenotinc.co.uk Tracy Baker

    As entrepreneurs I think we can all be a bit of a butterfly a lot of the time lol.  We flit from one idea, one project to another but nonetheless we take consistent action and it’s that consistent action that makes our goals come into focus clearer and clearer.

    Life is far to short to be a wallflower, something I have discovered myself over the last 5 years or so – your advice is awesome and completely on my wavelength too Maren, thanks for sharing :D

  • http://www.VirtualZeta.com Maren Kate

    I love the Zig Zag principle – totally resonates :)

  • http://www.VirtualZeta.com Maren Kate

    Thanks Tracy! :)

  • http://www.nicholastozier.com/words Nicholas Tozier

    Great post, Maren.

    First half of the post makes me think about “poking the box” (relax, everyone… it’s a Seth Godin book). 
    About the issue of being prepared and ready for whatever you’re jumping into: it depends on the situation, but though I risk looking like a fool… I’ve gotten better results by jumping in. 

    This might not be true for everyone, but I have the kind of personality that will hang back and hesitate endlessly and take much longer to prepare than is actually necessary. Better for me to jump into something over my head, then fight tooth and claw to meet the challenge. I’m much more efficient when I raise the stakes, as long as I don’t take it TOO far beyond reason.

    If any of you guys have read it, what’d you think of Poke the Box?

  • http://www.gaurano.com Jonathan Gaurano

    It’s nearly the end of July! Where’s your new post…I kinda miss the new material you provide. 

    Constant Action is a great concept, however, I feel if the persistant that you’re putting in – isn’t working – then stop. Change, adapt, try and finding something new. 

    An example would be for the many who are in the acting business. If you’re a struggling actor and you’ve tried everything to land any decent role in any media outlet – but has to do so after twenty years… I say move on. 

    I’m not saying give up, but if it isn’t working – then sometimes – persistance is the worst route to go. 

  • http://www.ratracewatch.com Ryan032288

    One thing I’ve learn is it’s amazing how one things leads to another.  Through my failures, I’ve been able to learn value lessons that have led to me my successes.  Taking action is the key word here, and having the guts to stick your neck out and take risks is what defines those that succeed in life from those that don’t.

  • http://www.VirtualZeta.com Maren Kate

    I want to read it now :)

  • http://www.VirtualZeta.com Maren Kate

    Will have a new one soon – sorry I have been SLAMMED w/ Zirtual – crazy times. I feel like a bad parent, neglecting my baby :(

  • http://www.VirtualZeta.com Maren Kate

    There is a quote about how much you learn from failure than from success – I’ll find it one day – but you are very right on

  • http://www.theelevatorlife.com Tnybo24

    Just got back from vacation, love this post. Perfect concept to launch me back into the lengthy process of dealing with Chinese regulations. Thanks!!